Best CRM Software for Accounting Firms 2023 Reviews & Pricing

The best way an enterprise resource planning system can deliver the most value is when a company takes advantage of modules for each business function. By having a central location for all business data, ERP implementation cuts out the silos that complicate data collection and create data duplication challenges for many businesses. The new system (the ERP model) serves as a single-source-of-truth software solution. One of the main perks of cloud accounting software is the ability to access it from various devices like laptops, tablets, and smartphones, as long as you have an internet connection. With a flair for accommodating multiple users seamlessly, Xero stands out in collaborative environments.

At the top of our list is Copilot, a comprehensive CRM designed specifically for accounting professionals. It combines client management, task automation, collaboration, and analytics in one integrated platform. To determine the best CRM and accounting software, we evaluated the features relevant to an accountant for managing sales and clients. For instance, document storage, appointment scheduling, and project management are all useful for providing solid professional services. We also looked at other product attributes, including affordability, customer support availability, and integration options with accounting systems such as Xero and Quickbooks. CRM software is a sales pipeline and customer relationship tool that salespeople and businesses use to manage interactions with leads, prospects and customers.

Plus, software can help keep your books in compliance, which can save you time and money in the long run. Today’s leading accounting platforms offer standard security features such as data encryption, secure credential tokenization and more. While human error will always play some role in security breaches, you can be confident in your accounting platform when it comes to keeping your information safe.

HubSpot CRM stores all the contact information you need in one place and lets you track and analyze sales activity in real time. Coupled with HubSpot’s marketing suite, you can run entire marketing campaigns from the software, including email marketing, social media, ads, custom landing pages, and forms to capture leads. With sales forecasting, you’ll know exactly where your revenue stands for the next month or quarter.

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Instead of being developed and controlled by one company, it consists of a source code published publicly and shared by users and developers all around the world. What makes an open-source CRM beneficial is that anyone with the know-how can “open up” the software themselves and change features, interface elements and virtually anything else as they see fit. Its mobile CRM ensures that your sales team isn’t desk-bound; data-driven decisions can be made from anywhere, keeping the momentum going even outside of office confines.

  • You can use the CRM tool to build a website, create web forms and manage your paid Facebook and Google Ads campaigns.
  • As a benchmark, Zoho CRM packs a competitive set of features in its affordable $23 monthly Professional plan.
  • Other features include several thousand Bot sessions per month depending on the plan, a visual sales pipeline, and Contact Lifestyle management.
  • Filter transactions, match receipts with expenses on the go, customize invoices, make payments and view trends and insights about your business.
  • With Liscio, accounting firms of all sizes can work easily and securely with clients and staff while also gaining access to all client communications for effective collaboration.
  • Most accounting software programs include features for invoicing, tracking payments and managing inventory.

A high level of automation capability in managing leads, deals, and workflow is an example feature that could contribute towards a high score. Another important strength would be a desktop and mobile interface allowing quick, intuitive access to basic features. The first paid tier in CRM software, which generally works well for small businesses, tends to be between $8 to $29 a month per user, charged on a yearly basis. Without a CRM solution, intelligence you’d be doing significant manual work to store, track, and interact with contacts, and the sales pipeline would be more sluggish without automation or reminders. We did find the sales number in multiple places, but not any support number or email, giving us pause on any potential difficulty for direct communication should the need arise. Furthermore, there is a help area of the website with self-help content via a searchable database.

Pricing and Value (24%)

Plans range from $14.90 to $64.90 per user, per month (billed annually) with a free 14-day trial for all paid plans. Pipedrive does not offer a free tier, but does have plans with monthly billing available for a higher rate. In addition to robust pipeline management tools, it also offers an automation builder, video call scheduler, revenue forecasting and project planning. A popular CRM for mostly larger accounting firms, it offers powerful features like lead tracking, task management, and workflow automation. HubSpot CRM is a holistic platform for accountants and accounting firms that helps manage client relationships, streamline workflows, and generate real-time data insights that drive sales and growth. Plus, HubSpot offers robust integrations with the other tools in your accounting tech stack.

Less Annoying CRM

One of the key advantages of HubSpot is its free version of CRM tools, allowing you and your sales team to cost-effectively track and analyze your sales pipeline. With the unified dashboard, you can easily monitor individual contributors’ performance, conversions, productivity, and other important metrics. These detailed reports empower you to make informed decisions and optimize your sales processes. By leveraging the features of a CRM system, accounting firms can streamline their operations, improve client service, and drive business growth.

How Much Does CRM Software Cost?

Customizing and exporting reports on your sales and marketing activities helps you learn from successful deals and focus your attention on high-likelihood prospects. If you’ve got a growing sales team, being able to assign leads to staff members is key to ensuring the best person is on the case, thus increasing the chances of closing deals. If you’re dealing with many leads, you’ll like that Pipedrive lets you set automatic alerts and reminders to ensure you’re on top of your deals.

HubSpot CRM

The digital world is teeming with countless accounting tools, each with its own advantages. As you dig through this vast array, it’s important to choose platforms from established providers. Their reputation for offering powerful features, reliable operation, and praise from satisfied users can help you choose the most suitable solution for your needs.

Best for Reporting and Analytics

See your entire sales cycle at a glance with the visual sales pipeline feature, or see a full history of your client interactions with the detailed contact history. Other features, such as revenue forecasting, customizable dashboards, and lead segmentation, make Pipedrive a powerhouse CRM for your firm. CRM platforms can track new client leads, streamline communication, and even predict current client needs. In other words, a CRM platform can be a game-changer for your accounting firm. Accountants often find themselves spinning plates, juggling multiple clients while trying to keep the business afloat by acquiring new ones. For example, the Zendesk WhatsApp integration feature is an indispensable customer onboarding tool for StashAway, a wealth management platform.

The Zoho Books app for Zendesk allows your customer support executive to access customer details in an instant. Additionally, Method CRM features automatic lead capture, deal status tracking, and the ability to record all interactions with clients. The software also lets you add an account and registration section where customers can complete their orders. A robust contact list within Method helps keep track of prospects that you still need to reach out to.

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